Neiman Marcus and Sotheby’s Host Glamorous Cafe Society Dinner

On February 26, Neiman Marcus San Francisco welcomed an intimate gathering of VIP guests to its beautiful Rotunda for an evening celebrating the launch of the “Café Society” spring campaign. Conceived as a 360-degree experience, the campaign encompasses all social media platforms, plus live events at Neiman Marcus stores across the US. Café Society combines food, fashion and design, all to highlight Spring’s most coveted trends. At the San Francisco store, attendees indulged in a carefully curated menu featuring braised short rib with glazed shallots and a caramel souffle. The menu also included carefully selected wine pairings, including rare vintages such as a 2021 Lail Vineyards J. Daniel Cuvee Cabernet Sauvignon Napa Valley.  

The event was hosted by Chief Brand Officer Nabil Aliffi, who shared insightful style tips and personal stories from his global fashion experiences throughout the evening. The live fashion show allowed guests to experience the connection between the artistry of the exquisite dishes they ate, and the skill of the couturiers behind the designs they were shown. With each course, new inspirations emerged, drawing connections between textures, colors and patterns on the plate and on the runway. The evening at the Rotunda set the tone for an exciting season ahead, where luxury, creativity, and cultural expression come together in elegant harmony.